Required Deliverables  |   Supplemental Materials  |   Labeling and Mailing Instructions

 

Storyboards and scripts should address the goals and objectives outlined in the client creative brief. Only submissions adhering to the Required Deliverables outlined below will be accepted for entry into the challenge. Five separate CD or DVD copies and five printed hard copies of the storyboard and script are to be mailed to Campbell-Ewald. Supplemental materials, especially videos, are strongly encouraged, but they are optional and will not be a part of the judging process.

Entries that are late, lost, stolen, misdirected or non-deliverable due to any reason whatsoever, including, without limitation, mail delivery problems, incorrect addressing or returned mail that may occur in the processing of entries to this competition will not be accepted.

Required Deliverables

*Converting PowerPoint files to a PDF requires Adobe Acrobat Professional. If you do not have access to this software, please contact the case manager (see Contact Info tab).

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Supplemental Materials (OPTIONAL, but strongly encouraged)

In addition to the required script and storyboards, we also strongly encourage you to submit additional creative materials showcasing your efforts and ideas. Suggested materials include videos in DVD format that are mock-ups of the ad idea, mini-documentaries about your project, skits, comedy routines, presentations or interviews explaining your idea, and any other creative ideas and concepts that expand upon your submission. Other supplemental material could include, but are not limited to, photographs, journals, essays, scrapbooks, drawings, sketches, Podcasts, radio diaries or original music. Supplemental materials submitted will not be part of the judging process, but may be used to generate media attention for the contest. Supplemental materials can be included in your submission package, but they must be on a CD or DVD separate from those containing your script and storyboard. Otherwise, the deadline for submitting supplemental materials is outlined below.

Any supplemental materials and ideas submitted also become property of Chevrolet and may be altered or edited and used in the future for other purposes. They may also be placed on the Internet or in other venues for public viewing during the contest or during a later time period. They may also be provided to media outlets for airing, at the sole discretion of Chevrolet.

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Labeling and Mailing Instructions

Storyboards and scripts must be labeled as follows: (Place label directly on CD or DVD)

Chevy Super Bowl College Ad Challenge
Commercial Script and Storyboard*
Sponsoring Faculty (if applicable)
Team Name (as assigned during registration)

Storyboards and scripts should be mailed to:

Campbell-Ewald
Chevy Super Bowl College Ad Challenge
Attn: Joe Van Marcke
30400 Van Dyke
Warren, MI 48093

Any supplemental materials should be submitted on a DVD separate from the script and storyboard (labeled directly on the CD or DVD) as follows:

Chevy Super Bowl College Ad Challenge
Supplemental Materials**
Sponsoring Faculty (if applicable)
Team Name (as assigned during registration)

Supplemental materials should be mailed separately to:

The McGinn Group
Chevy Super Bowl College Ad Challenge
Chandra Kennett
2300 Clarendon Blvd., Suite 905
Arlington, VA 22201

*All storyboards and scripts must be received by Campbell-Ewald at the above address no later than 5:00 p.m. EST on October 13, 2006 in order to be included in the judging. Late submissions are subject to disqualification from the competition.

**Supplemental creative materials are optional, but if completed, must be received by The McGinn Group at the above address no later than 5:00 p.m. EST on October 27, 2006 on a CD or DVD, with the appropriate labeling as described above.

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